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Your Job Target

The key to a great resume is knowing what you’re trying to achieve. One of the biggest complaints employers have about resumes—and one of the main reasons resumes fail—is lack of focus. To write a great resume, you need a clear set of goals:

  • What’s the purpose of the resume you’re preparing? Is it to attract employers who may have opportunities, or are you applying for a specific, advertised position?
  • What’s your current career objective? Are you in a field that you enjoy, or are you looking to change careers? What’s the next logical step in your career?
  • What kind of company or organization do you want to work for? Where are the employers in your field, and how much do you know about them?
  • What do you want to achieve in your work? Are you looking for greater responsibility? Higher income? More meaningful work? What’s most important to you?

Next, learn about employer needs